Tomorrow, we'll discuss Spiritual Materialism. Today, we'll attend to three new products in the most recent Isabella catalog.
Labels for your water bottles: Put love in every sip by placing a sticker with the word LOVE on your water container! (Dr. Masaru Emoto alleges that this can actually make water crystals healthier.)
Upscale Mala: If your five-dollar sandalwood bracelet has lost its pizazz, now you can chant your mantras on pearls.
Aromatherapy Bandana for Your Hyper Dog: Squeeze the pouch for a rush of pup-soothing lavender.
I actually love the joyful spiritual marketplace. What a hoot. Do you find any of this offensive?

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as spiritual awareness grows it seems only natural that it would become part of physical reality. I see spiritual materialism as possibly a good thing in that the seeds of big ideas will be spread to people who would not ordinarily look in that direction. Ok, perhaps it's merely trendy to have a buddha on your living room table. But there will be some that start to think about what it really means. Cool. Plus, we like to nurture our physical bodies so why not nurture our other bodies too?
Good marketing saavy, I'd say! And sorta funny if you think about it. I mean really, $15 for an herb-stuffed doggie bandanna?! Maybe that's why I ask myself, ""Does this bring me closer to or further away from who I am?" before I plunk down money. William Morris helps, too: "Have nothing in your house that you do not know to be useful or ... beautiful." Then again, dogs (like kids) can make us do things out of crazylove....