An atheist group has taken out ads on buses in the UK with catchy slogans poking some good-natured fun at believers. While these have predictably generated some anger and tension, I am entranced by the free speech and market ingenuity of it all. As I keep saying, the best answer to speech you disagree with is not to shut that speech down, but to counter with your own speech. Which is why this virtual bus slogan generator is so brilliant; now anyone can craft a message for the masses!

In the spirit of free speech and healthy debate, then, here is my bus slogan response.

The God Bus

My Beliefnet colleague Steven Waldman is collecting more. Also we are having fun with this at Talk Islam.

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