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Jesus Creed

The Impact of Blogs

posted by xscot mcknight | 3:36pm Wednesday April 5, 2006

Some of you may recall that I griped about a commercial that Kraft Foods used for A1 sauce, and how Kraft used someone who switched his prisoner number with someone on death row in order to get to eat a steak with A1 sauce. Well, a blogger (Hooman Hedayati) must have read my post and got in contact with Kraft Foods. Here’s the story he has sent me:
URI : http://www.texasabolition.org
Yes and they decided to not show it anymore. Here is the email they sent to me:
Subject: A1 Complaint
Hi Hooman,
Thank you for visiting http://www.kraftfoods.com/.
Thank you for taking the time to share your comments regarding our most
recent A1 commercial. This was an inadvertent oversight and we deeply
regret it. We are taking immediate steps to correct the situation and
ensure it doesn’t happen again. In fact, we are discontinuing the airing
of this particular commercial temporarily in order to revise it
appropriately.
The ad was not meant to reflect real events or people on death row; it was an
unfortunate oversight that we sincerely regret.
We’re sorry if we offended you in any way. Thanks again for bringing
this to our attention.
If you haven’t done so already, please add our site to your favorites
and visit us again soon!
Jackie Malagon
Executive Representative
A big thanks to Hooman! and to Kraft Foods!



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Duane Young

posted April 5, 2006 at 4:52 pm


Now that is impressive. I am going to stop by the store on the way home and buy some Kraft cheese–don’t care for or use A-1!



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Hooman Hedayati

posted April 5, 2006 at 4:53 pm


Thanks for the post. If you would like to learn more about Texas Students Against the Death Penalty please go to our website at: http://www.texasabolition.org and our blog at: http://texasdeathpenalty.blogspot.com/



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