The Devil and Brooklyn's Catholic Channel

Wednesday December 10, 2008

Categories: Bishops, Catholic, Church , Pop Culture

Sound like an odd couple? Not the way the new TV czar for my own Brooklyn diocese does it. Deacon Greg Kandra, a longtime CBS News and "60 Minutes" writer--and author of The Deacon's Bench blog--was recently hired by Bishop Nicholas DiMarzio to help revamp and rebrand the diocesan network. Once called "The Prayer Channel," it's now the "New Evangelization Network," or NET. Snappy name, snappy, site, snappy new programs, including food and restaurant reviews and good clean cartoons for kids. (And me.)

Above all, a really snappy ad campaign, that has drawn attention from the Drudge report, Advertising Age, and a great piece by my favorite CNN correspondent, Jeanne Moss:

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Filed Under: Brooklyn Diocese, Drudge, Greg Kandra, The Devil's ad, The New Evangelization Network

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David Gibson is an award-winning religion writer who specializes in writing about the Catholic Church, which he joined as a convert at the age of 30. He is the author The Rule of Benedict: Pope Benedict XVI and His Battle with the Modern World. He also wrote The Coming Catholic Church: How the Faithful are Shaping a New American Catholicism. He has written about Catholicism for leading newspapers and magazines, including the New York Times, Newsweek, The Wall Street Journal, New York magazine, Boston magazine, Fortune, Commonweal, and America. Gibson worked in Rome for Vatican Radio for several years and traveled frequently with Pope John Paul II. He later covered religion for The Star-Ledger of New Jersey. He has co-written several recent documentaries on Christianity for CNN. For further information check out his website at dgibson.com.